Crescentek

Local SEO

When someone nearby searches, you should be there.

Get your Irish business into the Google Maps pack — where 44% of local clicks happen. Profile optimisation, review strategy, local citations, and landing pages built for 'near me' searches.

Based in Ireland
GDPR compliant
Reply within 1 working day
google.com/search?q=dentist+near+me
dentist near me
Near me
Rating
Hours
Insurance
A
B
C
Galway
A
O'Hara Dental — Galway
4.9
(312)·0.3 km
Top-rated
B
Galway City Dental
4.6
(158)·0.7 km
C
Bright Smile Clinic
4.7
(84)·1.2 km
Why local matters

Being in the map pack is where business happens.

Four reasons local SEO pays back harder and faster than almost any other digital channel for Irish service businesses.

'Near me' searches drive real footfall

76% of people who search 'near me' on mobile visit a related business within 24 hours.

The map pack gets the clicks

The 3 businesses in the Google Maps pack get 44% of all clicks on the page.

Map clicks become phone calls

Most mobile map pack clicks end in a call — not a website visit. Very high intent.

Reviews move rankings and decisions

Ireland's customers read reviews before calling. Rankings reward businesses that engage with them.

What's covered

Six areas, all working together.

Local rankings depend on signals from multiple places at once. Pull one lever, the others need to catch up. We pull all six.

Google Business Profile

Full optimisation: categories, services, hours, photos, attributes, posts. The single biggest local ranking lever.

Profile optimisation

Every field Google looks at — filled properly.

A Google Business Profile isn't set-and-forget. Here's what 'properly optimised' actually looks like.

Categories
Optimal
Services listed
24 added
Photos
47 uploaded
Posts (last 30d)
12 active
Q&A answered
All current
Reviews
4.8★ · 247
Is it a fit?

Local SEO is for businesses your neighbours can hire.

Plumbers, dentists, restaurants, solicitors. If someone in Portmarnock searches 'X near me' — this is the work that gets you found.

Right fit
We should talk if…
You serve a specific geographic area (city, region, or radius)
Customers walk in, phone, or visit you — local presence matters
You want to compete with other Irish businesses in your area
You have (or will get) a physical address or service area
You'll invest in reviews, photos, and keeping your profile alive
Not a fit
We'll point you elsewhere if…
You sell exclusively online with no local service area — see general SEO
You won't engage with customer reviews or respond to them
You want fake reviews or Google Business Profile manipulation — not us
Your business doesn't actually serve customers locally
Tech we build with

Found on every directory that matters in Ireland.

Google Business Profile
Google Maps
Apple Business Connect
Bing Places
Yelp Ireland
TripAdvisor
Golden Pages
Who benefits most

Common local SEO scenarios.

Irish businesses where 'near me' searches drive real footfall, calls, and bookings.

Service trades (plumbers, electricians)
Medical & dental clinics
Restaurants & cafes
Retail with physical locations
Law firms & accountants
Fitness studios & salons
Multi-location chains
Car dealerships & garages
Common questions

Local SEO questions, honestly answered.

The questions Irish SMBs ask us most often.

Local SEO optimises for 'near me' and location-based searches, which show a map pack at the top of Google. Regular SEO fights for the 10 blue links below. The ranking signals are different: Google Business Profile, reviews, local citations, and proximity all matter for local but don't for general SEO.
Usually faster than general SEO. Profile optimisation improvements can show within 2-4 weeks. Citation consistency takes 2-3 months. Review-driven ranking gains compound over 4-6 months. Much less patient game than national SEO, but still a compound game — not a switch.
A citation is any online mention of your business name, address, and phone number — like your listing on Golden Pages or a local directory. Google cross-references these to verify you're a legitimate local business. Inconsistent citations (different addresses across sites) actively hurt rankings.
Yes, and you should claim it yourself (we'll guide you). The optimisation work — categories, services, ongoing posts, review response, photo updates — is where most SMBs either don't know what to do or don't have time. That's what we do for you, on your profile under your ownership.
Fake reviews happen. Google's detection is imperfect. We include review monitoring, flag genuinely fake reviews to Google (with evidence), and help you respond to real negative reviews constructively. No agency can make Google remove reviews faster than their own queue — but a proper response minimises damage.
Yes. Multi-location setups need careful handling — one profile per physical location, location-specific landing pages (not duplicated content), and separate citation strategies. We've done this for Irish chains with 2-20 locations.
Works well with

Services that pair with this one.

Want to own your local search?

Free 20-minute call. We'll check how you currently rank in your actual service area and tell you honestly what the shortest path to the map pack looks like.

Reply within 1 working day GDPR compliant Based in Ireland