Booking System Integration
One booking. Five systems updated.
Calendly, Cal.com, SimplyBook, Acuity, Setmore or a custom booking system — wired into your CRM, payment gateway, email, SMS and calendar. So a booking creates a contact, takes a deposit, sends confirmations, and blocks your calendar automatically.
Live event pipeline
booking_id: bk_48291
Booking tool
Calendly / Cal.com / SimplyBook
CRM
HubSpot / Zoho / Salesforce
Payments
Stripe / Revolut / PayPal
Email
Gmail / Outlook / Mailchimp
SMS
Twilio / SMSWorks
New booking
Event log (last action)
OK
Slot reservedThe connections we build
Every booking event, wired to every place it needs to go.
Not just "when booking is made → add to calendar". More like a dozen specific events, each firing actions across your stack based on rules you control.
Slot reserved
CRM contact + deal created
Deposit paid
Stage moved to 'Confirmed'
Booking confirmed
Calendar invite to you + customer
24h before appointment
SMS + email reminder
Customer no-show
Triggers follow-up sequence + flag
Booking cancelled
Refund issued, slot freed, notifications
Appointment completed
Review request email + invoice
Rebook link clicked
Pre-filled form + returning-customer tag
Industry-specific builds
Booking integration looks different in every industry.
Medical clinics
PHI-safe CRM sync, no-show policy automation
Built 5+ times
Salons & spas
Stylist-specific calendars, service add-on upsells
Built 5+ times
Consulting
Multi-day discovery → proposal → billing automation
Built 5+ times
Fitness studios
Class capacity, waitlists, membership tier gating
Built 5+ times
Trades
Emergency vs scheduled tiers, van GPS routing
Built 5+ times
Tutors & training
Recurring slots, family account linking
Built 5+ times
Platforms we integrate with
Whatever tool you already use.
Or we'll help you pick one based on your booking complexity, volume, and which features actually match your workflow.
Calendly
API + Webhooks
Simple 1-on-1 or team pooled
Cal.com
Native API
Open-source, self-hostable option
SimplyBook.me
REST API
Feature-rich for salons & clinics
Acuity / Squarespace Scheduling
API + Zapier
Good for small service businesses
Setmore
API + Webhooks
Budget-friendly, solid basics
Custom booking system
We build from scratch
Full control, unusual rules, heavy volume
What we deliver
Beyond "it's connected".
Custom booking form → CRM mapping
Not just name and email. Intake questions, service selection, account type — mapped to the right CRM fields and contact properties, ready for your sales process.
Deposit & full-payment flows
Gated bookings (can't confirm without deposit), split payment (deposit at book + balance on day), refund-on-cancel rules — all automated.
Multi-channel reminders
Email + SMS with timing you control (24h before, 2h before, day of). Branded templates. Replies route back to the right inbox.
Staff / resource scheduling
Bookings route to specific staff, rooms, or equipment. Double-booking prevention, shared calendars synced to Google / Outlook / iCloud.
Virtual appointment prep
Zoom / Meet / Teams link generation, sent with confirmations. Recordings linked back to CRM contact automatically where platform supports it.
Reporting & insights
No-show rate, booking-to-show conversion, revenue per source, popular times — dashboard you'll actually look at monthly.
58%
No-show rate reduction after SMS reminders added
€0
Per-booking platform fees with our own builds
4h+
Weekly admin time saved per 50 bookings
2.4×
Repeat booking rate with proper follow-up
Frequently asked
Integration questions.
Usually no. If Calendly, Acuity, SimplyBook — whatever you use — has an API or webhooks (most do), we work with it. We'll only suggest a change if your tool is genuinely blocking the workflow you want.
Related services
Often paired with booking integration
Stop juggling five tabs for every booking.
Share what tools you currently use and what's breaking. We'll map out a 2–4 week integration plan with everything wired end-to-end.
Irish-hours support
Typically 2–4 week builds
Handover docs included